In the immunisation area HPA works closely with the Ministry of Health's immunisation team by providing communication and marketing support for the Ministry’s immunisation programme. With several workstreams in the programme the overall theme of this work focuses on immunisation being the best form of protection against serious but preventable diseases, helping to protect children, families and our community. In February 2017, the HPV Immunisation Campaign to educate parents on the risk and prevalence of HPV infection was launched, promoting uptake of immunisation for children in Year 8. For more information on it click here.
In 2016, the National Immunisation programme which provides free immunisation to people at different stages of their life extended funding for the HPV vaccine for boys and increased the age of eligibility to 26 years.
HPA developed a video series called ‘Why Immunise’ to support and promote the National Immunisation Schedule. The videos are tailored for parents and their whānau and look at how immunisation helps protect against the spread of serious diseases. The videos focus on the importance of being immunised and how vaccine-preventable diseases can affect New Zealand families.
Why Immunised (Extended)
The infant campaign promotes immunisation to parents of babies and young children. Serious preventable diseases can cause children to become extremely sick and the effects can last for years. Immunisation provides protection when children are most vulnerable. A key focus of this work is on getting immunisations completed on time and helping achieve the Government's health target of 95% of eight-month-olds being fully immunised.
Immunisation Week 2-8 May 2016
Immunisation Week is about raising awareness about the importance of immunisation to protect against serious illnesses. The theme of the 2016 Immunisation Week is Protecting baby begins at pregnancy. The week is an opportunity to celebrate the role of all health professionals working with new and expectant parents - midwives, practice nurses and GPs. It coincides with International Midwife Day, and is a few days before International Nurses Day. Messages include the importance of being immunised during pregnancy, on time immunisation for babies and enrolling with GP and midwifes early in pregnancy for the best possible care.
- A3 Poster – Protecting baby starts in pregnancy HE2504 – available to order on Health Education (from mid March).
Contact firstname.lastname@example.org if you would like to receive the artwork files. The images below are an indicative online image only and not suitable for reproduction.
- DL brochure – Immunise against whooping cough HE2503 – available for ordering on Health Education (from mid March).
- Fridge magnet immunisation reminder for use in primary care. Ask L.email@example.com for more details.
HPA can provide artwork files for some generic immunisation resources. The printing and production would need to be arranged locally. See General Immunisation Resources section below.
HPA continues to support the schools programme (Year 7 and Year 8) each year with a media campaign (radio and online) reminding parents, whānau and caregivers to sign consent forms for Boostrix and Human Papillomavirus (HPV) immunisations being provided at school.
Download the consent forms:
Radio ad - 30 seconds
A new HPV immunisation campaign was launched in 2017. A key focus of the campaign is to highlight the risk of HPV infection, which is serious and can lead to cancer. Immunising against HPV can help to protect against HPV infection and can prevent HPV-related cancers later in life. The campaign also promoted the relevance of HPV immunisation for boys.
Radio ad - 30 seconds
Radio ad - 30 seconds
You can also view the new videos about the Boostrix and HPV immunisations.
School newsletter inserts - Year 7/8 immunisation programme
Keeping up to date
As it is important for young people to be up to date with their immunisations, a resource has been developed for secondary schools to use in their newsletters and in GP practices. It helps to remind parents of the important protection that immunisation offers.
General immunisation resources
HPA can provide artwork files for some generic immunisation resources. The printing and production would need to be arranged locally. As these come with restrictions for usage they are subject to a conditions of use agreement. Contact firstname.lastname@example.org if you would like files to be sent.
- Tee shirts
- Pull-up banners