Campaign
Safe and healthy sleep for pēpē and whānau

Manaaki Tamariki: Kia au tō moe

Manaaki Tamariki: Kia au tō moe promotes the importance of sleep for young pēpē and tamariki aged 0 to 2-years-old, by offering tips on safe and healthy sleep.

The development of good sleep patterns begins in childhood and can lay the foundation for good sleep through later childhood and into adulthood.

Manaaki Tamariki: Kia au tō moe brings together ideas, strategies, tools and resources for safe and healthy sleep for pēpē and whānau. The information provided will support a variety of different parenting styles and approaches to sleep.

Our sleep toolkit, which will be available soon, focuses on safe and healthy sleep for young pēpē and tamariki aged 0 to 2-years-old, including environmental influences on sleep.

As part of this toolkit, a video is available for parents and caregivers that provides top tips from other whānau. A sleep lullaby is also available that can be used to calm pēpē, māmā and whoever puts baby to sleep.  We encourage these videos to be shared amongst whānau and within communities.

Adopting safe sleep practices reduces the risk of sudden unexpected death of an infant (SUDI). More information on safe sleep can be found on the Ministry of Health website and information about the National SUDI prevention programme can be found on the Hāpai Te Hauora website. The Ministry of Health also provides tips on healthy sleep.

Key Messages

As a parent or caregiver, you know your baby best.
Every child is different, there is no right or wrong way to settle pēpē to sleep.
Some pēpē may only need a short nap in the day, others will need longer. Be guided by your baby.
It is best that pēpē wakes up in the same place as he or she fell asleep.
Watch for tired signs, and ideally put pēpē to sleep while sleepy but still awake.
Do what’s best for each whānau, rather than make comparisons to others.

Audience

The primary audience for this campaign is parents, caregivers of young pēpē and children aged 0 to 2-years-old, and their wider whanau and communities.

The secondary audience is health professionals working with families with young children.

Help spread the word

Listen to the lullaby, view videos and check out the toolkit created for health professionals. 

 

View resources