Who we are

The Health Promotion Agency (HPA) is a Crown entity established on 1 July 2012 under the New Zealand Public Health and Disability Act 2000.

It has a Board that is appointed by the Minister of Health.

HPA has an overall function to lead and support health promotion initiatives to:
•    promote health and wellbeing and encourage healthy lifestyles
•    prevent disease, illness and injury
•    enable environments which support health, wellbeing and healthy lifestyles
•    reduce personal, social and economic harm.

HPA’s current work contributes to the Government’s health targets and key health initiatives across the major issues of alcohol, minimising gambling harm, immunisation, nutrition and physical activity, mental health, skin cancer prevention and tobacco control. HPA is also frequently asked to work on new Government health promotion initiatives. HPA also manages the Ministry of Health’s resources catalogue.

HPA has alcohol-specific functions to:
•    give advice and make recommendations to government, government agencies, industry, non-government bodies, communities, health professionals and others on the sale, supply, consumption, misuse and harm of alcohol as those matters relate to HPA’s general functions
•    undertake, or work with others, to research alcohol use and public attitudes to alcohol in New Zealand and problems associated with, or consequent on, alcohol misuse.

HPA is funded from Vote Health, the levy on alcohol produced or imported for sale in New Zealand and part of the problem gambling levy.